Role: Lead Writer/Editor Charitable Impact is a Vancouver-based public foundation that helps Canadians give to charities across the country and support local and international causes. Since 2011, it has facilitated more than $1.4 billion in donations to more than 86,000 registered charities. As the lead writer, I produced articles, interviews, blogs, guides, case studies, emails, […]
Role: Content Producer/UX Writer Rogers Digital is the digital division of Rogers Communications, one of Canada’s largest telecom service providers. As a content producer and UX writer, I worked closely with UX, research, accessibility and analytics teams to create and design user-focused content for Rogers’ digital properties. I also crafted user journeys, interface copies, and […]
Role: Digital Copywriter Peninsula Group is a UK-based multinational external HR services company. It operates within Canada as Peninsula Canada. As a digital copywriter, I generated conversion-driven SEO content, long-form blogs, guides, ghostwritten thought leadership articles, HR software copies, and digital ads. I also led UX content design initiatives, including redesigning user flows, processes, and […]
Role: SEO Content Specialist / Travel Content Writer Flight Centre Travel Group, an Australian travel agency, operates within Canada as Flight Centre Canada. As the SEO Content Specialist for the company’s digital team, I created travel blogs, thought leadership articles, B2B content, brand copies, and marketing materials for various digital platforms. I also contributed to […]